Thursday, March 5, 2015

Krystal names new agency lineup with Atlanta ties

The Krystal Company has a new agency lineup to support the Chattanooga, Tenn.-based brand's marketing efforts. 22Squared was named Creative Agency of Record, NewFire Media is the new Digital Agency of Record, Ink Link Marketing was named the PR and Promotions Agency of Record, and The Johnson Group is the Co-op and Media Buying Agency of Record. 22Squared has offices in Atlanta and Tampa. NewFire Media is headquartered in North Augusta, SC with a satellite office in Atlanta.

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